Mid-year website maintenance checklist

Performance and optimization

• Are you ranking for your primary keywords?
• Is your site speed optimized across desktop and mobile?
• Are you regularly reviewing site performance and making data-driven updates?
• Have you explored AI integrations or smart content suggestions?

Content and credibility

• Have you repurposed any high-performing content into other formats (video, carousel, email)?
• Have you added or updated any case studies or testimonials recently?

Tools and infrastructure

• Are all third-party tools (CRM, email, analytics) integrated and working properly?
• Is your sitemap up to date and submitted to Google Search Console?
• Do you have a system for ongoing website updates and support?

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We hope this checklist helps you identify and implement important updates to your website. If you run into any roadblocks along the way, don’t hesitate to reach out.

Respectfully,

The WebsiteSquirrel Team

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